Video ads work. The problem for most Malaysian SMEs is making enough of them.
A traditional TV-style commercial (TVC) needs a crew, talent, a location and weeks of planning. UGC-style videos are cheaper, but you still need creators, product shipping, reshoots and a lot of back-and-forth. By the time one video is ready, your campaign needs five more.
That’s why we’re launching a new service. Spaceops Marketing, a digital marketing agency in Puchong, Selangor, now offers AI UGC and AI TVC video production for businesses across Malaysia. In this guide you’ll learn what AI UGC and AI TVC are, how they compare with traditional production, what they’re good (and not good) for, and how to use them responsibly in your ads.
What Is AI UGC?
AI UGC is a short, creator-style video (the kind you see on TikTok and Instagram Reels) made with AI-generated presenters, voices, scenes or footage instead of a real creator filming on a phone.
It keeps the format that makes UGC work: a person talking straight to camera, a casual tone, a quick hook and a clear call to action. The difference is how it’s made.
What Is an AI TVC?
An AI TVC is a polished, commercial-style video (the kind of ad you’d see on TV, YouTube or a cinema screen) produced with AI-generated visuals, scenes, motion and voice-over instead of a full live-action shoot.
Between the two, there are shorter commercial formats: an AI Product Commercial (15–30 seconds, focused on one product) and an AI Brand Film (30–45 seconds, telling your brand story). You’ll find all four in our pricing below.
Think product hero shots, lifestyle scenes, brand stories and festive campaigns, created without booking a studio, a location or a crew.
| AI UGC | AI TVC | |
|---|---|---|
| Look and feel | Casual, creator-style, phone-shot feel | Cinematic, polished, brand commercial |
| Typical length | 15–30 seconds | 45–90 seconds |
| Best platforms | TikTok, Instagram Reels, Facebook, Xiaohongshu | YouTube, Meta ads, digital screens, website hero videos, launches |
| Main job | Stop the scroll, explain a product, drive clicks | Build brand image, launch products, festive campaigns |
| Variations | Many hooks, scripts and presenters to test | A hero video plus cut-downs for each platform |
AI vs Traditional Video Production
| Traditional production | AI production | |
|---|---|---|
| Turnaround | Weeks, depending on talent, location and crew | Days, depending on scope and revisions |
| Cost per video | Higher: crew, talent, equipment, location, editing | Lower: no shoot day, no location or equipment rental |
| Number of variations | Limited by shoot days | Easy to make many versions for testing |
| Languages | Reshoot or dub for each language | English, Bahasa Malaysia and Chinese versions from one concept |
| Changes after filming | Often needs a reshoot | Edit the script, scene or voice and regenerate |
| Real people and real places | Yes | Not suitable when you need real customers, real staff or your real outlet |
AI doesn’t replace every shoot. If your ad depends on real customer stories, your actual team, a real food close-up or your real outlet, filming is still the right choice. The best results usually come from combining both.
Why AI Video Matters for Malaysian Businesses Now
Ad platforms reward creative variety
Meta’s ad system now leans heavily on creative to find the right audience. Brands that test several different videos, hooks and angles give the algorithm more to work with. We explain how this works in What is Meta Andromeda?. AI production makes that kind of testing affordable for SMEs.
Video ads wear out fast
On TikTok and Reels, the same ad can feel stale within weeks. AI lets you refresh hooks, presenters and scenes without starting from zero every time.
Malaysia is multilingual
One campaign often needs English, Bahasa Malaysia and Chinese versions. With AI, a single concept can become several language versions with matching visuals and voice-over.
Festive seasons are short and crowded
Raya, CNY, Deepavali, 11.11 and year-end sales all need fresh, themed creative on tight deadlines. AI makes it realistic to have festive versions ready in time.
Who Offers AI UGC and AI TVC Production in Malaysia?
Spaceops Marketing is a digital marketing agency in Puchong, Selangor that produces AI UGC and AI TVC videos for Malaysian businesses, from script to final ad, in English, Bahasa Malaysia and Chinese. We serve clients in Puchong, Selangor, the Klang Valley and across Malaysia.
What makes us different from a pure video studio is that we also run social media and Meta Ads for clients. So every AI video is planned around how it will be tested and used in real campaigns, not just how it looks.
When choosing an AI video provider in Malaysia, check that they:
- Show real samples of AI UGC and AI TVC work, not just stock demos
- Write the script and hooks, not only generate visuals
- Can produce English, Bahasa Malaysia and Chinese versions
- Deliver every format you need (9:16, 1:1, 4:5, 16:9)
- Follow platform rules on AI labelling and don’t present AI presenters as real customers
Our AI UGC and AI TVC Work
These demo videos were produced with AI by Spaceops Marketing to show the kind of commercial video SMEs can get without a traditional shoot.
F&B commercial: burger restaurant
Product launch video: smart pet feeder
The same concepts can be cut into 9:16 for TikTok and Reels, or turned into AI UGC versions with a presenter talking to camera in English, Bahasa Malaysia or Chinese.
What You Can Make with AI UGC and AI TVC
- Product explainer videos: an AI presenter walks through features, benefits and how to use the product
- Hook variations for ads: the same video with 5–10 different opening lines to find the winner
- Product showcase and hero shots: your product placed in lifestyle or studio scenes without a photoshoot
- Brand story videos: a short commercial about who you are and why customers choose you
- Festive campaign videos: Raya, CNY, Deepavali and Christmas versions of your ads
- Multi-language versions: English, Bahasa Malaysia and Chinese cuts of the same campaign
- Platform cut-downs: 9:16 for TikTok and Reels, 1:1 or 4:5 for feeds, 16:9 for YouTube
Using AI Video Responsibly
AI video is powerful, and that’s exactly why it needs clear rules. These are the ones we follow, and the ones we recommend for any business.
- Never present an AI presenter as a real customer. An AI avatar can explain your product, but it shouldn’t pretend to be a buyer giving a personal testimonial. That misleads customers and damages trust.
- Keep product claims true. Whatever the video shows (results, before-and-after, prices, features) must be accurate and something you can back up.
- Label AI content where platforms require it. TikTok, Meta and YouTube have rules about labelling realistic AI-generated content. Follow each platform’s current policy.
- Don’t copy real people. No look-alikes or voice clones of celebrities, influencers or anyone who hasn’t given permission.
- Respect brand and cultural sensitivities. Festive, religious and cultural content should be checked carefully, especially for a Malaysian audience.
- Stay on brand. AI video should use your colours, fonts, tone of voice and logo correctly. If you don’t have these defined yet, start with our guide on logo vs brand identity.
How Our AI UGC & AI TVC Production Works
- Brief: we learn about your product, customers, offer and where the video will run.
- Script and concept: we write hooks and scripts for UGC, or a storyboard for a TVC, built around what makes people buy.
- Presenter, style and voice: we choose the AI presenter, visual style, language and voice to fit your brand.
- Production: we generate the scenes, edit, add captions, music and your branding.
- Review and revisions: you review the draft and we refine it. Two rounds of revisions are included.
- Delivery: you get final files in every format you need, ready for TikTok, Reels, Facebook, YouTube and your website.
Because we also run Meta Ads and social media for clients, we can plan the videos around how they’ll actually be tested and used, not just how they look.
How Much Does AI Video Production Cost in Malaysia?
Cost depends on length, number of variations, languages and how much custom footage is involved. As a general guide, AI production usually costs less per video than a traditional shoot, because there’s no crew, talent fee, location or equipment rental.
Spaceops Marketing AI video pricing (per video):
| AI video type | Length | Price |
|---|---|---|
| AI UGC | 15–30 seconds | RM350 – RM850 |
| AI Product Commercial | 15–30 seconds | RM450 – RM1,000 |
| AI Brand Film | 30–45 seconds | From RM2,800 |
| AI TVC | 45–90 seconds | From RM6,800 |
In short: AI video production at Spaceops Marketing starts from RM350 per video for AI UGC, RM450 for an AI Product Commercial, RM2,800 for an AI Brand Film and RM6,800 for an AI TVC. The final price depends on length, resolution (720p, 1080p or 2K), languages and the number of versions you need.
How to choose:
- AI UGC: creator-style videos for TikTok, Reels and social ads. Best when you need many videos to test.
- AI Product Commercial: a short, polished video focused on one product, for ads, marketplaces and product pages.
- AI Brand Film: a longer story about your brand, outlet or service, for your website, YouTube and launches. Includes script and storyboard, voice-over in one language, music and two aspect ratios.
- AI TVC: a full commercial for major campaigns, festive seasons, digital screens and YouTube pre-roll. Includes concept, script and storyboard, voice-over, music, 15-second and 6-second cut-downs, and three aspect ratios.
- Resolution: 720p is enough for most social media ads, 1080p is the standard for ads and websites, and 2K is for large screens and premium campaigns. Brand Films and TVCs are delivered in 1080p or higher.
Contact us for a quote based on your product and campaign.
Is AI Video Right for Your Business?
AI UGC and AI TVC are a good fit if you:
- ☐ Run Meta or TikTok ads and need fresh creative every month
- ☐ Sell a product that’s easy to explain in 30 seconds
- ☐ Need English, Bahasa Malaysia and Chinese versions
- ☐ Want to test many hooks before spending more on one direction
- ☐ Have a tight deadline, such as a festive campaign or product launch
- ☐ Don’t have the budget for a full commercial shoot
If you ticked three or more, AI video is worth testing.
FAQ
How much does AI video production cost in Malaysia?
At Spaceops Marketing, AI video starts from RM350 per video. A 15–30 second AI UGC video costs RM350–RM850 and an AI Product Commercial RM450–RM1,000, depending on resolution. An AI Brand Film (30–45 seconds) starts from RM2,800 and a 45–90 second AI TVC starts from RM6,800.
What is the difference between AI UGC and AI TVC?
AI UGC is a short, casual, creator-style video made with AI, designed for TikTok, Reels and social ads. An AI TVC is a polished, commercial-style video made with AI, designed for brand campaigns, YouTube, launches and digital screens.
Do AI UGC ads actually work?
They can, when the script, hook and offer are strong. AI changes how the video is made, not why people buy. The advantage is that you can test many versions quickly and keep the ones that perform best.
Is it legal to use AI videos in ads in Malaysia?
Using AI-generated video in ads is generally allowed, but your ads still have to be truthful and follow each platform’s advertising and AI-labelling policies. Avoid presenting AI presenters as real customers and avoid using anyone’s face or voice without permission.
Can AI videos be made in Bahasa Malaysia and Chinese?
Yes. One concept can be produced in English, Bahasa Malaysia and Chinese, with voice-over, captions and on-screen text in each language.
Will AI video replace real filming?
No. AI is best for speed, volume and testing. Real filming is still better when you need real customers, real staff, your actual outlet or detailed food and product close-ups. Many brands use both.
Conclusion: More Videos, Faster, Without Losing Your Brand
Social media rewards brands that show up often with fresh, relevant video. AI UGC and AI TVC make that possible for SMEs that don’t have a production team or a TV-sized budget, as long as the videos stay honest, on-brand and built around a strong message.
Want to test AI video for your next campaign? Spaceops Marketing, a digital marketing agency in Puchong, Selangor, produces AI UGC and AI TVC videos for Malaysian businesses, from script to final ad. See our portfolio or talk to our team.
